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Be clear : What business are you actually in?

In a service business, you may consider the skill you have personally to be the business that you’re in. Not necessarily so… By way of an example, let’s presume you are a software programmer, or a firm of programmers looking for the next software-thing to program. To attract that opportunity, it follows that that’s how […]

Brand development project for Geoffrey Leaver

We’re delighted to announce that we have been appointed by Milton Keynes premier law firm Geoffrey Leaver to refine and develop their brand.  We’ve been discussing the detail of the project with them for some while and can’t wait to get started. They’re a talented bunch of thoroughly nice people and we’re looking forward to it!

Vanarama. No question!

Here’s a quick update on Vanarama’s now very branded building. The scale and conviction with which we’ve signed their new Hemel Hempstead head office reflects their confident, capable and positive attitude to business. Illuminated after dark pictures to follow soon… “Of all of the stages of our incredible growth, this has probably been the most bold and complex.  Notwithstanding […]

What’s not to like?

This week saw clients Vanarama joining us on the Park. They chose a day when the sun was out and all those bursting blossoms were looking their best. We had a meeting lined up for later in the afternoon, but Steve and India took advantage of our surroundings and took a much needed ‘out of the office’ Strategy Day […]

Rebranding Illuminis

We’re delighted to unveil the newly designed logotype for insight software specialists, Illuminis.  We’ve been working together since late last year, helping to bring Clarity and Control to their brand. This chosen solution was selected from a series of concepts that paid some homage to their original logotype, shown above on page 3.  The result is a clean, fresh treatment that illustrates […]

Vanarama’s new HQ

This Monday we joined Vanarama at their Champagne breakfast to celebrate moving into their new building in Maylands, Hemel Hempstead.  It was an honour to be asked to be there and it was great to witness the gasps and ‘nesting’ of staff as they realised that this was indeed their desk/training room/café… Prior to being purchased by Vanarama, […]

LBS Builders Merchants – ‘getting’ brand and reaping the benefits…

LBS Builders Merchants‘ website went live back in September last year.  Now four months down the line, we’ve some great stats to share, ones that add weight to the argument that getting the brand right leads to a healthy ROI. Our thanks to Greg Ace, Director of Online Sales at LBSBuilders Merchants, for this great testimonial…   “We were introduced to Yellow Yoyo […]

Happy 50th Birthday Milton Keynes!

As Milton Keynes celebrates being 50 today, here are a few facts from its birth year of 1967… Jeremy Thorpe becomes leader of the UK’s Liberal Party Spurs beat Chelsea 2-1 in the FA Cup final Concorde is unveiled and the first Boeing 737 takes flight Nicole Kidman, Julia Roberts and Pamela Anderson are born The first ATM is installed indoors at Barclays […]

Rebranding Milton Keynes Business Leaders Partnership

Since our move to Bletchley Park things have been continuing to hot up here at Yellow Yoyo… This is a big year for Milton Keynes, which celebrates its 50th birthday later this month.  What a great win for us then, in such an important year, to have be chosen by Milton Keynes Business Leaders Partnership to carry out their […]

Our new home at Bletchley Park

We’ve now settled into our new home at Bletchley Park, and we’re thrilled.  We’ll be a part of a vibrant, creative community that’s been at the heart of forward thinking innovation for decades. Call us on 0330 2000 100 and come and see us in our new home – if you’ve not visited the Park before then you’re […]